Brief: Vietnamese social influencer platform Hiip grabs seed funding

Discussion in 'News Section' started by TechInAsia, Sep 14, 2017.

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  1. TechInAsia

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    Hiip is a Vietnam-based automated influencer marketing platform. It connects brands and advertisers with “social influencers” who have a significant social media presence.

    Competitors: Withfluence, Casting Asia, 7 Saturday

    How it compares to competitors: According to Hiip, its data-driven technology sets it apart from its rivals. This allows brands and advertisers to set specific criteria for a campaign, and the platform will recommend suitable influencers based on the influencers’ social data.

    Traction


    Hiip claims that it has doubled its revenue in the last eight months, with more than 1,000 influencers under its wings.

    Funding details


    Amount raised: Undisclosed
    Funding stage: Seed funding
    Lead investors: 500 Startups, Cocoon Capital
    Other investors: Expara
    Investment type: Equity
    Purpose: Product development and business expansion
    Total disclosed funding to date: Undisclosed



    This post Brief: Vietnamese social influencer platform Hiip grabs seed funding appeared first on Tech in Asia.

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